What is the focus of exploratory research?

Exploratory research is “the preliminary research to clarify the exact nature of the problem to be solved.” It is used to ensure additional research is taken into consideration during an experiment as well as determining research priorities, collecting data and honing in on certain subjects which may be difficult to …

What is the main purpose of exploratory research?

Exploratory research studies have three main purpose: to fulfill the researcher’s curiosity and need for greater understanding, to test the feasibility of starting a more in depth study, and also to develop the methods to be used in any following research projects.

What is the exploratory research process?

Exploratory research is defined as a research used to investigate a problem which is not clearly defined. It is conducted to have a better understanding of the existing problem, but will not provide conclusive results.

What are the features of exploratory research?

Characteristics of Exploratory Research

Exploratory research is inexpensive, interactive, unrestricted, and open-ended in nature.
It is an unstructured type of research.
No pre-research is conducted to support exploratory research and even there is no prior information available on the problem from the past research.

What is an example of exploratory research?

Examples of Exploratory Research Design A study into the role of social networking sites as an effective marketing communication channel. An investigation into the ways of improvement of quality of customer services within hospitality sector in London.

How do you do exploratory research?

Focus groups, case studies, syndicated research, or expert interviews are considered acceptable research techniques when conducting exploratory research.

Engage in Guided Discussions.
Build on Research That Identifies Risk Factors.
Collect Open Market Data.
Enhance Your Content With Expert Interviews.
The Takeaway.

What are the steps in the exploratory approach?

Market Research Steps

Define the Problem. All research problems generally start in the same place: identifying the issue at hand.
Choose a Method.
Create Research Procedures.
Collect Data.
Determine Results.

How do you conduct exploratory research?

What are the advantages of exploratory research?

Advantages of Exploratory research

The researcher has a lot of flexibility and can adapt to changes as the research progresses.
It is usually low cost.
It helps lay the foundation of a research, which can lead to further research.

What is an exploratory research question?

Questions that are designed to understand more about a topic are exploratory questions. The objective of asking an exploratory question is to learn more about a topic without attributing bias or preconceived notions to it.

What is exploratory research give an example?

For example: An interview with an employee can give you more insights to find out the degree of job satisfaction, or an interview with a subject matter expert of quantum theory can give you in-depth information on that topic. Focus groups: Focus group is yet another widely used method in exploratory research.

What is an example of exploratory research question?

An example of such a question might be: What are the key potential factors characterizing the respondents of my study by gender, age, sexual abuses, psychological profile and emotional condition? View related article.

How is the process of exploratory research different?

It begins based on a general idea and the outcomes of the research are used to find out related issues with the topic of the research. In exploratory research, the process of the research varies according to the finding of new data or insight.

What is the purpose of exploratory research in marketing?

The techniques we classify as “exploratory” generally provide information and insight to researchers as they prepare for larger research efforts such as surveys and experiments. Sometimes businesses conduct entire marketing research projects using only exploratory techniques – especially focus groups.

When to use exploratory research to drive development?

Exploratory research insights are useful even when you feel like you have a solid grasp on the problem you’re trying to tackle. Self-driven perspectives are valuable but, more often than not, they rely on assumptions that can lead to blind spots.

What are the three categories of exploratory studies?

For the sake of organization, we have divided observational studies into three broad categories: exploratory, descriptive, and machine-learning studies. Throughout the years there have been several categorizations of research framework studies.

What is the focus of exploratory research? Exploratory research is “the preliminary research to clarify the exact nature of the problem to be solved.” It is used to ensure additional research is taken into consideration during an experiment as well as determining research priorities, collecting data and honing in on certain subjects which may be…